Tuesday 4 December 2012

ISTD BRIEF - Workshop

In this weeks workshop we had to choose 3 briefs from the previous ISTD competitions. From this we went through each one and highlighted all the key information. We had to narrow this down to one brief of our choice so I decided to look at the Mutton Quad brief:



From here we brainstormed some problems that we wanted to solve in terms of the brief and why


Next we broke the brief down a bit more and tried to identify some facts about the brief
and the target audience and 5 things we wanted to communicate.


Finally we came up with some products that we could come up with for
our final outcome.


Although we have to come up with some finished products.
There are many things I would like to propose to. I want to create
an experience for the consumer. I want to try and make type fun and
exciting for people, creating an overall new and interesting dining experience.

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