LOGO & PRINT - WORKSHOP

Logo Outlines

Target Audience
Communicate an Identity
Colour
Typeface
Scale
Image

Analyse products in terms of:

Target Audience
Context - where
How people interact with it
Stock
Special Production Methods

Warehouse Project Flyer

Good quality durable stock has been used, much more appealing than your average flyer. Its targeted at a young music influenced audience. They have used foiling which makes the flyer look of a high quality. This is given out at the night and can be found in music stores and handed out on the street in student areas.

United Nation of Dub Weekender Flyer

Really interesting flyer, this reggae festival flyer has been designed for the Reggae, pot smoking enthusiast as the whole flyer has been perfereated into roach card in order to aid the Reggae Stoners. The stock is uncoated which makes it safe to smoke with. They have used earthy colours which represents the music there. This will be handed out in student areas and music shops.

Alan Kitching's Invitation

This invitation has been printed on a high quality satin style stock. It is targeted at designers as it is specifically for his letterpress exhibition. It looks very professional and is not something you would just throw away. Its in a booklet form which makes you want to look through it. This was given out at one of his other talks, but I can imagine it could be found in many exhibitions. This has been spot varnished



Task

Bring in 5 examples of products that use different methods of printing etc.

Consider : 

Stock
Durability
Sustainability
How it has been put together - Net
How is it produced
Reproducing in the studios.
Time
Production Methods